In Mallorca, every booking that comes through an intermediary platform costs you commission. A well-built website of your own is the tool that gives the most margin back to a hotel, a finca or an apartment complex: the direct booking. Inventum is a Palma agency founded in 1989, and we have worked for hospitality brands such as Iberostar, BLUESEA Hotels and Bonavida Apartments.
What a hotel website in Mallorca needs
- Direct booking that is visible and fast. The booking engine is part of the journey, not a link hidden at the bottom of the page.
- Truly multilingual. Spanish, English and German at least, written for how each market searches rather than translated word for word.
- Photography and video that sell the experience, optimised so the site loads quickly on mobile.
- Reasons to book direct: best price, flexible conditions or welcome extras.
- Local and travel SEO for searches such as “hotel in Alcúdia” or “finca in the Serra de Tramuntana”, with accommodation structured data.
- Booking measurement, so you know which channel and which language bring revenue.
How we work
- Diagnosis: current sales channels, markets and seasonality.
- Structure: rooms, services, experiences and pages per language.
- Design: brand image and a clear path to the booking.
- Integration: booking engine, maps, reviews and analytics.
- Launch and improvement before high season.
Frequently asked questions
Can you integrate my current booking engine? Yes. We integrate the engine you already use, or help you choose one.
Do you work with small hotels and fincas? Yes. The approach adapts to the size of the business; what matters is turning visits into bookings.
When is the best time to relaunch a hotel website? Ideally before the booking season starts, so the site is running smoothly when demand peaks.
Want more direct bookings? Tell us about your property or see our web design service in Mallorca.
